Advertising - A Jumpstart into the Creative Industry
Ishraq Dhaly
Instructor
Ishraq Dhaly
Course Level
Beginner
Duration
Duration 2 hrs 11 min
Rating
Rating 4.94
Students
Students 78

Advertising - A Jumpstart into the Creative Industry

About Course

Your understanding of the fundamentals will be crucial if you wish to start a career in advertising, marketing, communications, or branding. This course will provide you with detailed information and methods on all of the responsibilities and functions of advertising, ensuring that you are fully prepared for your future job. I bring my practical knowledge as a 20-year practitioner in brand management and advertising to share with you in this course, "Advertising: Jumpstart into a Creative Industry." This course will teach you about the history, functions, and types of media used in the advertising business, as well as the requirements for the jobs of client service, account management, copywriting, design, and others. Finally, this course will teach you how to build an advertising campaign. This course will teach you all you need to know about Advertising. This course is designed specifically for those interested in pursuing a career in advertising. This course might help you get a head start on your advertising career.

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What Will I Learn?
  • Interesting advertisement for products
  • Effective marketing of your products
  • Proper communication with the customers
  • Branding Knowledge
Course content
  • 6 Chapters
  • 6 Lessons
  • 2 hrs 11 min Total Length

Advertising 101 - Definitions, History, Functions & Roles

Free Preview 00:21:48
Quiz

Quiz 1

Advertising 201 - Types of advertising, Media & Mediums, Theories & Techniques

00:30:46
Quiz

Quiz 2

Copywriting - What, How, Strategies

00:20:11
Quiz

Quiz 3

Designing - What, How, Strategies

00:23:27
Quiz

Quiz 4

Account Management - What, How, Strategies, Tertiary Functions

00:17:21
Quiz

Quiz 5

Developing an Ad Campaign - Target Audience, Research, Competition & Positioning, Messaging & Delivery, Measurement

00:18:23
Quiz

Quiz 6

Pre Requisites
  • Basic Communication Knowledge
  • Eager to learn
Meet Your Instructor

Ishraq Dhaly

An advertising professional with over 19 years of experience, currently working as a Director of Accounts & Servicing at Magnito Digital overseeing a blue-chip portfolio of global & local brands.
4.94 Instructor Rating
17 Reviews
78 Students
1 Courses

19+ years of experience in the creative industry of advertising & brand management with award-winning work for a blue-chip portfolio of global & local brands has empowered me to dream even further. My next target is to elevate creativity through innovation in marketing tactics & memorable storytelling in the age of converged digital media - my next milestone is to become a thought leader on building brands & delivering brand experiences.

Review
4.94

9 months ago

Good Course

Tarek Hasan

Tarek Hasan

4 months ago

Good One

Shahnewaz Nasim

Shahnewaz Nasim

1 year ago

This course is very helpful. I learned a lot about advertising. Thank you very much, Mr. Ishraq Dhali sir.

Lokman Hossain

Lokman Hossain

1 year ago

Excellent learning.

Salman Sifat

Salman Sifat

1 year ago

Very informative and helpful course for the ones who aspire to be in the ad agencies or already are in the ad agencies.

MOHAMMAD MINHAZUL ABEDIN

MOHAMMAD MINHAZUL ABEDIN

9 months ago

It was a good course indeed. Video quality needs to be improved.

Reply from Lead Academy

Dear Student, Please change the video quality from setting to get a better resolution of the video.

Ahmod Sogir

Ahmod Sogir

1 year ago

Excellent course is taken by Mr. Ishraq Dhaly sir. By this course, anyone can learn how to do advertising as well as marketing.

Sabbir Ahmed

Sabbir Ahmed

1 year ago

As a student of marketing, it was a very good and relatable course for me. The course was refreshing, interactive and interesting. a good mixture of practical and theory with enough time to discuss issues.. highly recommended for those who wants to build career in creative fields...

MD Sami

MD Sami

1 year ago

Sumiya Akter Oyshee

Sumiya Akter Oyshee

1 year ago

BDT 1500 ৳3000

Course Duration

2 hrs 11 min Total Length

Course Level

Beginner

Students Enrolled

78

Language

English, Bangla

Student Helpline

01894988285

Total Price

BDT 1500 ৳3000

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