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License No. 283870
Instructor
Ishraq Dhaly
Course Level
Beginner
Duration
2 hrs 11 min
Rating
4.94
Students
78
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Advertising - A Jumpstart into the Creative Industry
About Course
Your understanding of the fundamentals will be crucial if you wish to start a career in advertising, marketing, communications, or branding. This course will provide you with detailed information and methods on all of the responsibilities and functions of advertising, ensuring that you are fully prepared for your future job. I bring my practical knowledge as a 20-year practitioner in brand management and advertising to share with you in this course, "Advertising: Jumpstart into a Creative Industry." This course will teach you about the history, functions, and types of media used in the advertising business, as well as the requirements for the jobs of client service, account management, copywriting, design, and others. Finally, this course will teach you how to build an advertising campaign. This course will teach you all you need to know about Advertising. This course is designed specifically for those interested in pursuing a career in advertising. This course might help you get a head start on your advertising career.
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What Will I Learn?
- Interesting advertisement for products
- Effective marketing of your products
- Proper communication with the customers
- Branding Knowledge
Course content
- 6 Chapters
- 6 Lessons
- 2 hrs 11 min Total Length
Advertising 101 - Definitions, History, Functions & Roles
Free Preview
00:21:48
Quiz 1
Advertising 201 - Types of advertising, Media & Mediums, Theories & Techniques
00:30:46
Quiz 2
Copywriting - What, How, Strategies
00:20:11
Quiz 3
Designing - What, How, Strategies
00:23:27
Quiz 4
Account Management - What, How, Strategies, Tertiary Functions
00:17:21
Quiz 5
Developing an Ad Campaign - Target Audience, Research, Competition & Positioning, Messaging & Delivery, Measurement
00:18:23
Quiz 6
Pre Requisites
- Basic Communication Knowledge
- Eager to learn
Meet Your Instructor
Ishraq Dhaly
An advertising professional with over 19 years of experience, currently working as a Director of Accounts & Servicing at Magnito Digital overseeing a blue-chip portfolio of global & local brands.
4.94
Instructor Rating
17 Reviews
78 Students
1 Course
19+ years of experience in the creative industry of advertising & brand management with award-winning work for a blue-chip portfolio of global & local brands has empowered me to dream even further. My next target is to elevate creativity through innovation in marketing tactics & memorable storytelling in the age of converged digital media - my next milestone is to become a thought leader on building brands & delivering brand experiences.
Review
4.94
Arfan Mahmud Shafi Papon
Good Course
Tarek Hasan
Good One
Shahnewaz Nasim
This course is very helpful. I learned a lot about advertising. Thank you very much, Mr. Ishraq Dhali sir.
Reply from Instructor
Dear Learner, Thank you for your positive feedback. Stay connected
Lokman Hossain
Excellent learning.
Salman Sifat
Very informative and helpful course for the ones who aspire to be in the ad agencies or already are in the ad agencies.
Reply from Instructor
Dear Learner, Thank you for your positive feedback. Stay connected
MOHAMMAD MINHAZUL ABEDIN
It was a good course indeed. Video quality needs to be improved.
Reply from Instructor
Dear Student, Please change the video quality from setting to get a better resolution of the video.
Ahmod Sogir
Excellent course is taken by Mr. Ishraq Dhaly sir. By this course, anyone can learn how to do advertising as well as marketing.
Reply from Instructor
Thank you for taking the time to share your positive experience with us. Stay connected
Sabbir Ahmed
As a student of marketing, it was a very good and relatable course for me. The course was refreshing, interactive and interesting. a good mixture of practical and theory with enough time to discuss issues.. highly recommended for those who wants to build career in creative fields...
Reply from Instructor
Dear Learner, your feedback is greatly appreciated. We are glad we could meet your expectations. Thank you for your positive feedback. Stay connected
MD Sami
Sumiya Akter Oyshee
BDT 1500 ৳3000
Course Duration
2 hrs 11 min Total Length
Course Level
Beginner
Students Enrolled
78
Language
English, Bangla
This course includes
36 Quiz
1 Free Lessons
36 Months Access
Free Exercise Files & Downloadable Resources
Shareable Certificate of Completion
Access on Mobile, Tablet and PC
Facebook Community Group Support
100% online course
Student Helpline
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